FormAssembly vs. Jotform

FormAssembly vs. Jotform

The main difference between FormAssembly and Jotform lies in their target users and integrations. FormAssembly is designed for data-driven industries with a focus on Salesforce integration. Jotform caters to a broader audience. It emphasizes ease of use with a drag-and-drop form builder.

Keep reading for an in-depth FormAssembly vs Jotform comparison.

Comparing FormAssembly vs. Jotform


Platforms Supported

Cloud Storage


Custom Branding







Google Workspace, HubSpot, Slack, Zapier, Zoho, DropBox, and more.


Starts at $167 per month








Google Workspace, HubSpot, Slack, Zapier, Zoho, DropBox, Box, and more.


Starts at $34 per month

User-Friendly Interface

To kick off our in-depth comparison of FormAssembly vs Jotform, let’s assess if both platforms feature user-friendly interfaces.

FormAssembly is known for its user-friendly interface. It offers drag-and-drop functionality, making form creation simple with no coding expertise required. The platform supports varying permission levels, catering to teams of all sizes. Its clean, ad-free interface enhances usability, making it a popular choice for diverse data collection needs.

Similarly, Jotform is widely recognized for its user-friendly interface. It also provides a drag-and-drop form builder. This makes it easy for users to create and manage forms without coding knowledge.

Customizable Branding

FormAssembly offers customizable branding features. Users can customize the layout of public pages to reflect their organization’s visual identity. This includes defining a form header and footer, where users can add logos, navigation options, links, legal terms, conditions, or contact information. More advanced branding options allow users to change the browser tab icon.

Jotform also offers a variety of customizable branding features. This includes an intuitive form builder that allows users to create custom themes, attach images and videos, choose fonts, and more. Jotform also provides white-label support, allowing businesses to incorporate their company brand and customize the look of their online forms. The Advanced Form Designer offers a suite of brand-enhancing customizations. Custom CSS is also available for further customization.


FormAssembly provides a variety of templates. They have a resource called the Template Library that showcases example forms provided by the FormAssembly team. This library can be accessed by all customers and includes multiple categories of templates. Users can also customize and style these templates according to their branding needs with the help of FormAssembly’s Theme Editor.

Jotform also offers an extensive collection of form templates. The platform provides over 10,000 free online form templates and examples, catering to various needs. These templates cover various categories like product order forms, new customer registration forms, course registration forms, and many more. In addition to regular form templates, Jotform provides over 1300 PDF templates for numerous industries, meeting specific business needs.


FormAssembly is dedicated to maintaining robust compliance and data security standards. It adheres to various regulations, including HIPAA, CCPA, PCI DSS, SOC 2 Type 2, and ISO 27001. These make the platform suitable for organizations that collect and handle sensitive data. FormAssembly also supports data residency requirements and provides secure electronic signature collection features.

Jotform provides forms that assist with HIPAA compliance and offers a Business Associate Agreement. Furthermore, Jotform abides by the five SOC 2 Trust Service Principles: security, availability, processing integrity, confidentiality, and privacy 4. Regarding financial transactions, Jotform ensures safe payments with its PCI-compliant online forms and is a PCI DSS Service Provider Level I Compliant.

Conditional Logic

FormAssembly supports conditional logic, also known as branching or skip logic. This feature makes forms simpler and more accessible to fill out by hiding questions that are not relevant to the respondent. FormAssembly also allows users to conditionally route their workflow to one or more paths based on one or more rules with a feature called “Conditional Ruleset.”

Jotform also supports conditional logic and provides a variety of features. This includes the ability to show or hide fields based on the user’s answers, skip pages, and enable or disable fields using conditional logic. Users can also insert text or calculations into a field and use conditional logic for the input table.

Survey Capability

FormAssembly offers survey capabilities. Users can create complex surveys with its no-code form builder that allows for branching logic and multi-page data entry forms. It can automate surveys based on specific triggers in Salesforce and connect with CRM software for automatic distribution. The platform is often used for designing, building, and distributing surveys, collecting feedback, and conducting application reviews.

Jotform also has survey capabilities. It allows users to create interactive surveys that boost completion rates. Additionally, Jotform’s surveys can be used offline for in-field research and have built-in geo-location and voice recording capabilities. The platform also offers automatic assessment functionality and an analysis tool to gather and analyze survey responses from one secure place.

Customer Support

Let’s explore their customer support features to conclude our comparison of FormAssembly vs Jotform.

FormAssembly’s support team is available to help answer questions and troubleshoot problems. Users can get support through multiple channels, including live chat, email, and a comprehensive help center that allows users to troubleshoot issues themselves.

Jotform’s customer support team is available 24/7. However, they do not offer phone support. The primary mode of communication is through their forum support. Users can also email them for technical assistance.

FormAssembly vs. Jotform

Fill: The Best Alternative To FormAssembly

While the software landscape is teeming with numerous options, Fill is an alternative to FormAssembly that stands out. Although primarily an eSignature platform and not a form builder, Fill’s robust features and offerings make it a compelling choice for businesses looking for a versatile and affordable solution.

One of Fill’s most notable features is its eSignature capabilities. With Fill, you can easily sign documents online using their intuitive interface. This feature enables users to add legally binding signatures to documents in just a few clicks, streamlining the process of finalizing contracts and agreements.

Beyond eSignatures, Fill also excels in document management. Users can effortlessly upload, edit, fill, and organize documents within the platform. The ability to manage all your essential documents in one place simplifies workflows and increases efficiency.

Perhaps the most attractive aspect of Fill is its cost-effectiveness. Their Pro Plan starts at only $24.99, offering a suite of powerful features at a fraction of the cost. This contrasts sharply with FormAssembly’s basic plan, which starts at $167, making Fill a more budget-friendly alternative.

Unleash your full business potential with Fill. Book a demo today.

Andria Pacina

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