Custom branding for eSignatures, templates, & forms

Make your electronic signature requests stand out while boosting the credibility of your brand.

fill custom branding for esignatures

Tailor-made signature requests in seconds

Establish brand consistency throughout your document workflow. With Fill’s custom branding for esignature requests, all it takes is a few clicks to add your theme or logo.

add your business logo on forms and contracts
boost brand awareness for your clients

Increase brand awareness

Make your brand stand out by including your logo and theme in every esignature invite. Boost brand recognition and recall every time your clients see a branded message from your company or organization.

Establish customer loyalty

Turn your existing customers into repeat buyers by adding a personal touch to their emails. Use personalization along with esignature branding to build long-term partnerships and increase customer retention.

personalized emails with your organization logo and brand colors
create a professional experience for your clients

Create an engaging experience

Build a streamlined online document-signing process that conveys the core aspects of your brand. Signatories are more likely to respond to a personalized message from a brand they recognize.

Customized branding at each step of your signing process

Get your signatories to sign forms and agreements online while knowing more about your brand’s unique identity. Don’t miss out on the opportunity to send notification emails and esignature invites that best represent your company.

Let your clients feel your company presence on every step of the signing process

A simple yet efficient way to personalize your client's electronic document-signing experience

Select an eye-catching theme

Effortlessly change the default theme of your esignature requests. Simply go to Fill’s branding settings to update the button and text color to match your preferred style.


Upload a logo in seconds

Add your company logo and have it appear in all of your esignature requests. With Fill, you can upload a high-quality image in PNG or JPG format.


Create a custom email footer

Send out documents for esignatures with email footers that help gain your client’s trust and attention. It’s easy to add a tagline, slogan, message, or contact information.


What our users say about us

“Fill is a super sophisticated solution that provides good customer service and is so easy to use, including making updates to current documents out for signature.”

Dallas Brown, SIS International

Know more about Fill’s custom branding for electronic signatures

Custom branding is a marketing strategy that involves promoting your business using a distinctive name, style, and logo. It’s an effective way to attract customers with similar values and interests.

With custom branding, you can create a positive perception that will help your company stand out in a competitive market.

If you want customers to instantly recognize your brand, you need a consistent look and feel for your promotional materials and business correspondence. Yes, your storefront or website may display your logo, but it’s not enough to boost brand awareness.

Including custom branding in your email requests for esignatures and forms helps improve brand recall. By frequently displaying your logo and theme, you familiarize customers with your unique brand identity.

The moment clients see your request, they know right away that it’s related to the products and services you offer. They are also more likely to respond if you’ve put in the effort to build a trustworthy brand image that never disappoints.

Here’s how you can add custom branding to your electronic signature requests:

  1. If you’re already a Pro account user, simply sign in to your account via Fill web.
  2. Go to Settings > Tools and select Branding. The branding window should pop up. From there, you can change or update the default settings, including the logo and theme colors.
  3. To add a logo, upload a PNG or JPG file directly from your computer. You can also choose your preferred primary color and text color.
  4. In the email footer section, you can type in your preferred text (e.g., tagline, message, slogan, address, or contact number.)
  5. Preview the changes you’ve made. Once everything is set, click Save.

That’s it. Using Fill is a great way to boost brand recognition and stay top of mind in a competitive market. Also, you don’t need to learn complex design or coding skills to achieve the branding you’ve envisioned.

Note: The option to customize branding is only available on Fill for web. You can access it by opening a web browser on your desktop computer, laptop, or smartphone. Then, go to

You must have a Fill Pro account to access the esignature branding feature. If you’re using a free account, you need to upgrade to a paid Pro monthly or yearly subscription. After upgrading, you can immediately access our branding feature via your account dashboard.

But what if you’re a paid Basic or Plus user? You still need to upgrade to Pro since these plans don’t include custom branding. Should you wish to try out this feature first, contact our sales team to request a demo or avail of our 7-day trial access.

To upgrade to a Pro account, simply follow these steps:

  1. Go to Settings.
  2. Click on the Account Info tab next to the gear icon. You should see a list of available plans. From there, select Pro and click Change Plan.
  3. Proceed with the payment, and you’re done.

Note: The option to customize branding is only available on Fill for web. You can access it by opening a web browser on your desktop computer, laptop, or smartphone. Then, go to

Yes. Every time you create a new form or electronic contract, you have the option to change the theme colors to match the overall look and feel of your brand.

Here are the steps for changing your form or contract’s default theme:

  1. Log in to Fill’s web app. On your account dashboard, go to Tools > Templates.
  2. Create a new template and specify whether it’s a form or contract.
  3. Once you see the document editor, go to the left-side menu and select Theme.
  4. Modify the text and document theme to your liking. You can set your desired text color, font, size, style, and line spacing.
  5. You can also update the page background color and adjust its background opacity.
  6. Save the changes you made.

You can access and reuse your customized template whenever you want.

To change how your email looks when it reaches your recipient’s inbox, you need to update the custom branding settings directly via Dashboard > Tools.

Note: The option to customize branding is only available on Fill for web. You can access it by opening a web browser on your desktop computer, laptop, or smartphone. Then, go to

Ready to take the next step?

Start with a free account or get up to 2 months free when you upgrade to an annual subscription.